Based on the number of monthly website visitors and the resulting impact.
Here’s how I work with companies to design their automated email flows.
We start by reviewing your marketing and sales materials, such as your website, buyer personas, product decks, battle cards, case studies, and testimonials.
These resources help me understand who your prospects are, identify the overlap between their needs and the value you deliver, and recognize the pain points that motivate them to connect with your team.
Next, we run collaborative workshops to shape the narrative behind your email sequence.
Together, we decide how to capture the attention of your ICP, define key problems in a real-life context, explain how you solve them, and provide proof of the value you deliver.
Finally, I create a low-fidelity draft of your entire email series. This includes the sequence, structure, and copy, giving you a clear blueprint for a smooth subscriber experience that drives engagement.